What is the difference between records recommended for email campaigns only, and records recommended for email or phone campaigns?

Records in the Target database are re-verified by email and by phone on a rolling basis; when we verify an email address, we may not verify that record’s phone numbers at the same time. For this reason, our records are split up into two tiers, based off of the last phone verification date. We have a higher confidence in the records that we recommend for email and phone campaigns.

Please note that all of our records, regardless of their tier, will have at least one phone number associated with them. 

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request